Located in the heart of Manhattan’s financial district, this nifty one is a rip roaring success. The business was established in 2005, and continues to operate to this day. Its annual sales tally more than a hundred thousand aficionados. Aside from Heng99 , the business also enjoys a solid foothold in the boroughs of Brooklyn and the Bronx. With a staff of five, this small but mighty shop is a powerhouse of a company, with a solid ad budget to match. Its brash but benevolent proprietor, Chris, is a self-professed tittooed tycoon. heng99 and his partners are a savvy group of mercenaries, and have been tasked with executing a high-level strategic and tactical plan to reposition the business. This feat, which was achieved in mere months, is no small feat for a startup whose best customers include some of the city’s biggest employers.